THIRD LAW
Making sustainable fashion accessible and enjoyable for the everyday person.
As Newton’s Law says, for every action there is an equal and opposite reaction. Embracing sustainable fashion is one small action we can take to make a big impact the environment, supply chain and labor ethics. Our client Kathy, Xoogler turned founder of THIRD LAW, made it her mission to show everyday folks how they can curate a sustainable wardrobe that they love without dropping big bucks or losing their personal sense of style.
The THIRD LAW brand brings a missing edge and spirited attitude to the sustainability space, emphasizing how living with less can unlock our ability to live without limits.
Purpose:
THIRD LAW is a sustainable fashion, strategy and activation company for the modern world.
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Research
Brand Strategy
Positioning
Internal Identity
Visual Identity Expansion
Messaging
Website
Implementation
Brand Activation