We are a group of strategists, creatives, technologists and media experts transforming the way we build brands.
Emily Positano | CEO & Founder / New York City
Achu | Design Partner / Montevideo
Sarah | Design Partner / Austin
Cynthia | Design Partner / New York City
Joseph | Design Partner / Miami
Jieun | Design Partner / New York City
Sugar | Design Partner / District of Columbia
Jeannine | Design Partner / Chicago
Join our team | Introduce yourself at jobs@madebetterbrands.com
OUR APPROACH
We make high quality branding accessible + affordable
Small businesses and entrepreneurs can’t throw a fortune into brand. And they shouldn’t have to.
Our unique process was designed by a team of experienced strategists and designers who deeply understand brand identity. Together, we develop efficient, collaborative, cost-effective offerings that never sacrifice quality or integrity.
We empower our clients
You won’t need us forever—and that’s by design.
Our co-creative process arms you with the knowledge, skills and tools you’ll need to successfully activate your brand for years to come. Expensive retainers and agency dependency are out.
We combine talent
+ technology
We harness the convenience of tech and the genius of experienced talent.
Big agency talent is cost-prohibitive and automated branding tools lack strategy and distinction. We complement our proprietary digital programming and online branding tools with a hand-picked team of top tier talent to produce an unparalleled brand building experience. This is the best of both worlds.
We’re fueled by purpose
Using business as a force for good is also good for business.
Today’s brands are waking up to the importance of purpose. We show brands how to integrate purpose into their identity and unlock their ability to better the world.
OUR SERVICES
RESEARCH
BRAND STRATEGY
NAMING
VISUAL IDENTITY DESIGN
MESSAGING + COMMUNICATIONS
WEB DESIGN + PROGRAMMING
PACKAGING + COLLATERAL DESIGN
SOCIAL MEDIA CONTENT + ACTIVATION
BRAND KIT
We are Working For Women
Made Better Brands is committed to helping women on their way up. We commit 1% of our profits and 1% of our time annually to Working for Women, a nonprofit connecting the business community’s resources to organizations helping women achieve economic independence.