Honsen + Flemming Interiors

Interiors that elevate your life.

Recipe for an exquisite brand identity:

2 sought-after Chicago-based interior design studios
2 unstoppable female founders with an eye for excellence
1 powerful vision

As our clients Steph and Allison joined forces to create their new full-service interior design studio, we helped them build a brand identity inspired by their individual strengths and unique approach.

The Honsen + Flemming Interiors brand was created to engage an up-and-coming generation of clients who value environments that support their lives, aspirations and wellbeing. The brand is anchored in H+F’s client-centered, transparent process and love for luxurious design that never feels pretentious.

Purpose:
Curating a Lifestyle You Love

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Research
Brand Strategy
Positioning
Internal Identity
Visual Identity
Messaging
Website
Implementation

Conceptualizing

Key elements of the Honsen + Flemming visual identity are rooted in the interior design world. Our color palette is inspired by Benjamin Moore® and Farrow & Ball® paint colors. The “+” design element is a nod to a blueprint and CAD software used in the industry.

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MANIFESTO

At Honsen + Flemming, we create beautiful interiors that work for you; not the other way around. Our full-service interior design studio creates bespoke spaces to reflect your style, needs and aspirations. Our professional eye and know-how allows us to interpret your vision, tailoring every selection to be a true reflection of you. We are aficionados of functional and durable design—with a sensibility that feels luxurious but never pretentious. Our process is detailed and thoughtful. Our talented team of experts are committed to delivering the best experience possible. We take a collaborative, transparent and organized approach to every project. We are driven by the belief that your home should reflect and elevate your life. In other words, we’re obsessed with both function and style. Let’s curate a lifestyle you love.